Other Projects
Description
Occasionally we're asked to do the seemingly impossible task. When our friends at Hargrove Inc. hired us to concept design an event for the launch of the new Windows Phone OS we jumped at the opportunity. The catch was, we had only 48hrs to deliver!
The purpose of the party was to highlight the new OS features including a Web experience that goes beyond the browser, a smarter approach to apps, and communication features that make it easier for the user to connect and share with those who matter most.
Through the use of large LED displays, demo and user experience areas, visitors were provided with hands-on experiences that brought the new phone features to life. Attendees were encouraged share their share their experiences with all the cool new features on Twitter and Facebook. Posts were then displayed in real-time on a 4-sided rain curtain.
The purpose of the party was to highlight the new OS features including a Web experience that goes beyond the browser, a smarter approach to apps, and communication features that make it easier for the user to connect and share with those who matter most.
Through the use of large LED displays, demo and user experience areas, visitors were provided with hands-on experiences that brought the new phone features to life. Attendees were encouraged share their share their experiences with all the cool new features on Twitter and Facebook. Posts were then displayed in real-time on a 4-sided rain curtain.
Creative Services Provided
Creative Direction, Exhibition Design, Graphic Design
Date
2011
Windows Phone
- Occasionally we're asked to do the seemingly impossible task. When our friends at Hargrove Inc. approached us to concept design an event for the launch of the new Windows Phone OS we jumped at the opportunity. The catch was, we had only 48hrs to deliver!
The purpose of the party was to highlight the new OS features including a Web experience that goes beyond the browser, a smarter approach to apps, and communication features that make it easier for the user to connect and share with those who matter most.
Through the use of large LED displays, demo and user experience areas, visitors were provided with hands-on experiences that brought the new phone features to life. Attendees were encouraged share their share their experiences with all the cool new features on Twitter and Facebook. Posts were then displayed in real-time on a 4-sided rain curtain. 
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MTV Networks
For the last 10 years Locust Grove Studios and the exhibit house, Red Giant Studio, have successfully worked together to design creative solutions for this leader in the cable industry.
2011
Creative Direction, Exhibition Design, Branding
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2009 Presidential Official Inaugural Balls
We were hired by Hargrove Inc. to design all nine Inaugural Balls. The stage design provided a focal point with a two tiered entrance centered under the Inaugural Seal.
2011
Set Design, Graphic Design
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Samsung
This design was for Samsung's launch of apps for their home theatre and phones. The structure was located towards the entrance of their flagship store in NYC. Visitor learned about the new features apps would bring to their products by viewing informational videos on four 55" Plasma TV's displayed on custom frosted acrylic ledges. The form of the App Portal mimicked an app icon, allowing visitors to "enter through the app".
2011
Creative Direction
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Sherwin Williams
Williams Gerard approached us to develop two concepts for a large corporate event for Sherwin Williams. The large stage needed to fill the arena and still connect with the audience.
The first concept was a dynamic and colorful rock 'n roll stage. Stage elements were "painted" with light providing versatility to constantly change the set over the duration of the event. For the second concept we proposed multiple layers of hanging panels and a multi-tiered stage deck. The "arrow" motif was repeated throughout the set, referencing Sherwin Williams' paint swatches. A large vertical screen in the center allowed for multiple session looks.
For both concepts we designed the theme graphics ensuring a consistent integration between stage and graphics. 2011 Creative Direction, Set Design, Graphic Design -
Lucas Film Ltd.
These concepts were visualized for our partners at the production house Red Giant Studio. We were asked to provided multiple concepts for varying budget rages for the Lucas Film Ltd. exhibit space at Comicon '08. The exhibit space included lounges and vitrines for Star Wars the Clone Wars and Indian Jones and Crystal Skull memorabilia. The design incorporated Glassfire for video projection and LED technology.
2011
Creative Direction, Exhibition Design, Graphic Design
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Chrysler: Past / Present / Future
The ad agency, Benchworks, approached us with a request to design a mobile promotional experience. The project included a two-prong plan to develop a mobile unit, paired with an exhibit structure that would accompany it at auto trade shows.
2011
Creative Direction, Exhibition Design, Branding
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Macrovision
Working with our friends at the production house Red Giant Studio, we develop an integrated booth design and overall branding of the space. Our challenge was to create an environment that could easily communicate the complexities of their home media products.
The exhibit space created a virtual home media environment with multiple rooms to illustrate how the product flowed and worked through the home. The design employed contemporary materials alluding to a home of the future. The combination of opaque and transparent walls provide a unique meeting environment where conversations could take place in the "living room." 2011 Creative Direction, Exhibition Design, Graphic Design -
G.E. Healthymagination
We were hired by Hargrove Inc. to provide special event concept designs for the Healthymagination campaign. The campaign promoted becoming healthier through the sharing of imaginative ideas and proven solutions in the fields of technology and medicine.
2011
Branding, Creative Direction, Exhibition Design
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MonaVie
This concept design was developed with our friends at Williams Gerard for the MonaVie Annual Meeting in Salt Lake City's Convention Center. The stage design focused on staying connected with the audience at all times. This was accomplished by a number of key design decisions. The decking was multitiered, allowing the presenter to work the entire stage. Overhead a large truss, lit with LED, reached out over the audience. The center circular screen had an invisible slit allowing for a central entrance. Flanking on the left and right, were 4 large oversized rear projection screens allowing viewers towards the back to still feel connected to the presenters.
2011
Creative Direction, Set Design
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General Growth Properties
For the past several years we've partnered with Cloverlea Entertainment to provide design and video production for General Growth Properties. Each year we developed a different theme for this large corporate event. The event was put on for over 3,000 of their employees in Las Vegas.
2011
Creative Direction, Set Design, Graphic Design
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FOX Networks
This network's programing that is varied, ranging from the Fox Sports Channel to National Geographic and many more. The challenge is to create an environment that speaks to this dynamic and media driven client.
2011
Creative Direction, Exhibition Design, Branding
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ST. JUDE MEDICAL
This large exhibit and custom branding package was developed for St. Jude Medical to highlight their medical hardware. In conjunction with the exhibit, we developed a visual system to easily understand the interconnection of their product line and services. The highlight of the exhibit space was a Virtual ER allowing attendees (all heart surgeons) to understand the ease of using the products through a hands-on experience.
2011
Creative Direction, Exhibition Design, Graphic Design
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Pope Benedict XVI: Mass In Washington's Nationals Park
Working in conjunction with the committee from the Archdiocese of Washington DC we developed multiple concepts depicting the experience of Mass in Washington’s Nationals Park Stadium.
2011
Creative Direction, Set Design, Exhibition Design
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FedEx
For this project we were hired by our friends at Digital Blue to develop an integrated graphic theme and stage for FedEx Freight. The event was attended by FedEx executives to introduce a new freight branding campaign. The stage consisted of two large outboard screens and a large center screen flanked by LED curtains.
2011
Creative Direction, Set Design, Branding
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Audi
Concept design for an event to launch to the AUDI A8.
2011
Branding, Creative Direction, Set Design
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Motorola Razor
The concept uses the stage and lighting rig to split the room into two spaces, thus fulfilling the need for both stage and exhibit hall. Audience members were first welcomed into the stage area. Following the presentation, the audience was invited to enter the exhibit hall through the center of the stage, then proceed down a ramp into the exhibit hall to interact with the newly launched phone. This has both a dynamic conceptual effect as well as a great visual one.
2011
Creative Direction, Exhibition Design, Branding
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Bob Woodruff Foundation
We were hired by Hargrove Inc. to provide design concepts for an event for the Bob Woodruff Foundation. The event functioned as both a fundraiser and an opportunity to honor veterans of the Afghanistan and Iraq Wars. The event was designed to be held on the central staircase of the Grand Hall in the Reagan Building in Washington DC. Using visual cues from the vertical aspects of logo, we proposed an uplifting contemporary feel without being overly patriotic. The organic stage details contrasted beautifully with symmetrical order of building's architecture. In addition to the stage, we also designed a lounge for attendees before the event.
2011
Creative Direction, Set Design
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Aflac
For this project we were hired by our friends at Williams Gerard to develop an integrated graphic theme and stage for AFLAC. The event was attended by AFLAC employees to introduce a new branding campaign. The stage consisted of two wide-format outboard screens and a large center screen.
2011
Creative Direction, Graphic Design, Set Design
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Chrysler: Power / Innovation / Style
The ad agency, Benchworks, approached us to design an exhibit space to highlight the power, innovation and style of Chrysler. The walls of this exhibit space are constructed of 4'x4' hanging transparent acrylic Glassfire panels. These panels both frame the space, as well as provide a surface to project video and light. Projected video is visible from both inside and outside the space. From a distance the walls act as beacon, attracting viewers from across the show floor.
2011
Creative Direction, Exhibition Design
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rovi
Working with our long-time partner, Red Giant Studio, we've designed and built custom exhibit spaces for Rovi, a global leader in digital entertainment technology for the home or on the go. Tasked with the challenge of providing cost effective solutions for custom exhibit spaces, we've utilized system structures with custom components.
2011
Creative Direction, Exhibition Design, Graphic Design
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Animal Planet Expo
This family focused festival traveled all over the country. The event included interactive games and tents.
2011
Creative Direction, Exhibition Design, Branding
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USA Network: Character Project
We were hired by our friends at Hargrove Inc. to provide a design package for the launch of the Character Project’s cross-county tour. The concept was developed over four days and illustrated how the Newseum in Washington, DC could be used for the tour kick-off event.
2011
Creative Direction, Exhibition Design, Branding
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Nickelodeon Slime Across America Tour
This multifunctional interactive experience was created on a fully customized 55ft flatbed trailer. The stage folds down into a mobile billboard for transport.
2011
Creative Direction, Exhibition Design, Branding
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Eli Lilly
This stage is comprised of many layers without unnecessary structural complexity. More than 90% of the set is hung from three lines of truss.
2011
Creative Direction, Exhibition Design, Branding
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Norwood
After acquiring the exclusive rights to use name brand apparel for promotional use, Norwood asked us to create a retail environment to showcase the distinctive and individual flavor of each brand.
2011
Creative Direction, Exhibition Design, Branding
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Circuit City
Circuit City
2011
Creative Direction, Set Design
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National Geographic
As part of the FOX Networks booth we created an independent experience for National Geographic to highlight their new program, Taboo. This Japanese inspired sushi bar allowed attendees to dine on the bizarre delicacies featured in the show including chocolate covered insects and other strange food. Behind the bar the varied offerings were displayed in giant glass containers for all to see ponder.
2011
Creative Direction, Exhibition Design, Branding
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Bloomberg Television
Full project description coming soon. Please check back.
2012
Creative Direction, Exhibition Design, Graphic Design
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Nike ZOOM
Concept design including a small and very portable up-front for the launch of Nike’s new brand... Zoom. Our plan included a combination DJ booth and merchandising experience to bring a high energy feel and a fresh new look to the product launch.
2011
Creative Direction, Exhibition Design, Branding
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DARPA
Full project description coming soon. Please check back.
2012
Creative Direction, Exhibition Design, Graphic Design
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International Women's Forum
We were hired by Hargrove Inc. to provide stage design for the International Women's Forum. The stage incorporated two stage entrances and outboard screens.
2011
Creative Direction, Set Design, Graphic Design
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Booz Allen Hamilton
Full project description coming soon. Please check back.
2012
Exhibition Design, Creative Direction, Graphic Design
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Mitchell & Ness
Full project description coming soon. Please check back.
2012
Exhibition Design, Creative Direction, Graphic Design
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AARP
Full project description coming soon. Please check back.
2012
Creative Direction, Set Design, Graphic Design
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Novartis
Full project description coming soon. Please check back.
2012
Creative Direction, Set Design, Graphic Design
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Caterpillar
Full project description coming soon. Please check back.
2012
Creative Direction, Exhibition Design, Graphic Design
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Morgan Stanley
Full project description coming soon. Please check back.
2012
Creative Direction, Set Design, Graphic Design
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Pepsi
Full project description coming soon. Please check back.
2012
Creative Direction, Set Design, Graphic Design
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Fossil
These two concept designs for the retail environment for Fossil we created for the new expansion of the Bush International Airport in Houston TX.
2011
Creative Direction, Interior Design, Branding
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Strategic Technology Office
Full project description coming soon. Please check back.
2012
Creative Direction, Exhibition Design, Graphic Design
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accenture
We developed this concept design for our friends at Red Giant Studio. The 40x40 exhibit space included a lounge and three conference rooms. The design utilized brand elements and bold colors to provide an inviting multi-use space.
2012
Creative Direction, Exhibition Design, Graphic Design
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Corporate Event Theme Graphics
In addition to designing the stage we're often asked to develop theme graphics for corporate events. Highlighted clients include: Jim Beam, Sherwin Williams, Subway, Human Genome Sciences, and the National School Board Association.
2011
Creative Direction, Graphic Design, Typography
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Selected Logos
Selected logos.
2012
Creative Direction, Graphic Design
